JRN 222 Public Relations
The course looks at the practice of public relations, its use and purpose in corporate, organizational and public fields, and offers practical writing and planning skills. Students will create press releases, write for different media, create campaigns and press kits and learn to use social media and blogs to further corporate communication. The course will also cover media training and press conferences, event planning and crisis PR. Cross-listeded with JRN 122
Cross Listed Courses
JRN 122
Distribution
JRN